For SaaS & AI Companies

Your In-house
Product + Designer

Achieve Product Lead growth in just weeks.

Achieve Product Lead growth in just weeks.

Not every designer is built for startup speed

Not every designer is built for startup speed

Startups face three hiring barriers:
fit, cost, and timing.

The Problem

Passive with limited ownership (Agency, Freelancer)

Too focused on UI not on UX

Built for corporate pace, not real-time priorities.

Unable to handle multiple tasks simultaneously

Wait for direction and just deliver design

The Solution

In-house gives complete control, operating like an owner

Prioritizes user experience over surface-level visuals

Comfortable operating in undefined environments

Sales oriented rather than rigidly tied to design principles

Highly responsive and action oriented

Why product design matters now

The right product team saves time and boosts revenue.

Results in hours, not months

When speed matters, your first design results arrive the same day.

Get help when you need it

Easily shift between engineering and different design specialists as your needs change.

Scale without hiring anyone

No equity or benefits required. Add 2 ~ 10 resources whenever you need built to scale with you.

Full-Stack Solution

Everything you need for product development.

Product Designer + Software Engineer

Our product designers work in Figma, and our engineers bring the designs to life.

Product Designer + Software Engineer

Our product designers work in Figma, and our engineers bring the designs to life.

Visual Designer

Strong visuals drive product adoption and lead conversion.

Visual Designer

Strong visuals drive product adoption and lead conversion.

Marketing Designer

Across LinkedIn, AI search, and inbound channels, design is a key driver of pipeline.

UX Research

We run UX research to uncover what resonates and who your target buyers are.

Web Designer

Need a website refresh? We’ll design, build, and launch it in days.

How our process works

Find the right designer in four steps

Step 1: Free Consultation (30 min)

We analyze your sales process and product challenges.

Step 2: Jam Session (1 Hour)

We align on the best design approach and map out a one-month trial.

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class AutomationPlan:

def __init__(self):

self.automations = []

def add(self, name, impact, effort):

self.automations.append({

"name": name,

"impact": impact,

"effort": effort,

})

def high_priority(self):

return [

a for a in self.automations

if a["impact"] = "high" and a["effort"] != "high"

]

Step 3: Implementation (1 month Trial)

We embed as your in-house designer for a one-month sprint.

Step 4: Optimization (Long Term)

We validate, iterate, and optimize for a fast, reliable, sales-driven product.

87% of Our Clients Successfully Raised Series A

87% of Our Clients Successfully Raised Series A

Drove $1.3B+ in startup value and $150M+ in revenue.

Foundey, our go-to design partner at Traycer. From day one, they've felt like a seamless extension of our own team. Truly taking the time to understand our goals and consistently delivering fresh, impactful designs.

Tanveer

CEO @ Traycer

I’ve worked with plenty of designers, and Foundey stands out. I now consider them an extension of the Demand IQ team. Their work is incredibly high-quality and cost-effective.

Austin

CEO @ DemandIQ

Thorough, creative and diligent. They are impressive at understanding requirements, doing research and producing functional designs. Will not regret, give them a try.

Ankur

CEO at @ Sero AI (YCS23)

From the very start, the team brought the speed, quality, and attention to detail we needed to hit our aggressive development timelines—without compromising on delivering a user experience that stands out in our industry.

Elif Kinli

CTO @ Double Nickel

Foundey Team went above and beyond to help us add a design system, and make our product more professional. Great team, great output and very reliable.

Shiv

CEO @ Athina (YC W23)

From the first day we kicked off, Foundey team transformed our mobile app and guided us through envisioning major web platform features. Their design prowess is unmatched! #DesignMasters

Stephen

CEO @ Capabuild

Trusted by leading startups.

Work

Growth is our metric, not design handoffs

Transforming B2B Complexity into Clear, Scalable Sales Engines

Y Combinator startup transforming complex B2B platforms improve clarity, conversion, and sales efficiency with AI.

1 month

Product Launched

40%

Click Through Rate

Transforming B2B Complexity into Clear, Scalable Sales Engines

Y Combinator startup transforming complex B2B platforms improve clarity, conversion, and sales efficiency with AI.

1 month

Product Launched

40%

Click Through Rate

Transforming B2B Complexity into Clear, Scalable Sales Engines

Y Combinator startup transforming complex B2B platforms improve clarity, conversion, and sales efficiency with AI.

1 month

Product Launched

40%

Click Through Rate

Enabling Scalable Mental Health Care for Families

Provinding affordable and complete healthcare for the whole family. Reach out people that need support and don't know how and when to do it.

Acquired

M&A Target

73%

User Increase

Enabling Scalable Mental Health Care for Families

Provinding affordable and complete healthcare for the whole family. Reach out people that need support and don't know how and when to do it.

Acquired

M&A Target

73%

User Increase

Enabling Scalable Mental Health Care for Families

Provinding affordable and complete healthcare for the whole family. Reach out people that need support and don't know how and when to do it.

Acquired

M&A Target

73%

User Increase

Driving Growth for Independent Liquor Stores

Scotch combines advanced POS hardware with efficient management tools to cut costs, speed transactions, and help stores scale confidently.

27%

Sales Increase

4x

Pipeline Increase

Driving Growth for Independent Liquor Stores

Scotch combines advanced POS hardware with efficient management tools to cut costs, speed transactions, and help stores scale confidently.

27%

Sales Increase

4x

Pipeline Increase

Driving Growth for Independent Liquor Stores

Scotch combines advanced POS hardware with efficient management tools to cut costs, speed transactions, and help stores scale confidently.

27%

Sales Increase

4x

Pipeline Increase

Pricing

Full-time Product Talent for 30% less

Monthly

Annual (-20%)

Starter

Ideal for Preseed - Seed

$6999

$6999

/mo

Embedded designer in your team (40h/week)

Working on your main tools (Slack, Teams)

Unlimited Design & Product Tasks

Unlimited Specialist Swap

Web, Product, Visual included

Growth

Ideal for Series A - C

$8999

$8999

/mo

Everything Start plus Lead Designer Support

Lead + Specialist on your main tools

Multi-Specialist Access

EOR & Hiring Support

Growth Marketing & Branding

Enterprise

Ideal for larger or complex teams

Request a quote

Employ workers globally through compliant structures

No equity, No benefits, No risk

Custom talent with strategy and roadmap

Full utilization of recruitment staff

Dedicated success manager and SLAs

Pricing

Choose the automation plan that fits you

Monthly

Annual (-20%)

Starter

Ideal for Preseed - Seed

$7999

$7999

/mo

Embedded designer in your team (40h/week)

Working on your main tools (Slack, Teams)

Unlimited Design & Product Tasks

Unlimited Specialist Swap

Web, Product, Visual included

Growth

Ideal for Series A - C

$9999

$9999

/mo

Everything Start plus Lead Designer Support

Lead + Specialist on your main tools

Multi-Specialist Access

EOR & Hiring Support

Growth Marketing & Branding

Enterprise

Ideal for larger or complex teams

Request a quote

Employ workers globally through compliant structures

No equity, No benefits, No risk

Custom talent with strategy and roadmap

Full utilization of recruitment staff

Dedicated success manager and SLAs

Pricing

Choose the automation plan that fits you

Monthly

Annual (-20%)

Starter

Ideal for Preseed - Seed

$7999

$7999

/mo

Embedded designer in your team (40h/week)

Working on your main tools (Slack, Teams)

Unlimited Design & Product Tasks

Unlimited Specialist Swap

Web, Product, Visual included

Growth

Ideal for Series A - C

$9999

$9999

/mo

Everything Start plus Lead Designer Support

Lead + Specialist on your main tools

Multi-Specialist Access

EOR & Hiring Support

Growth Marketing & Branding

Enterprise

Ideal for larger or complex teams

Request a quote

Employ workers globally through compliant structures

No equity, No benefits, No risk

Custom talent with strategy and roadmap

Full utilization of recruitment staff

Dedicated success manager and SLAs

Common questions

Frequently Asked Questions

How long does a typical project take?

MVP design sprints: 2-4 weeks. Full product redesigns: 6-12 weeks. Embedded partnerships: ongoing. We move at startup speed without sacrificing quality.

Do you work with early-stage/pre-funded startups?

We work with startups from seed to Series A. If you're pre-seed or bootstrapped, we recommend starting with a design jam session to identify quick wins before a full engagement.

What's the difference between you and other design agencies?

We only work with startups. We speak your language (CAC, PMF, runway). We embed with your team instead of just handing off files. And we focus on business outcomes, not design awards.

Can I meet the designer and see their portfolio before starting?

Absolutely. During your trial, you'll meet your designer, ask questions, and see their portfolio of work at Foundey. That said, we handle the matching process, it's our job to pair you with the right designer for your specific project and challenges. We've been doing this long enough to get it right.

How do embedded design partnerships work?

You get a dedicated lead designer and a designer who joins your team calls, iterates based on feedback, and works ongoing. Monthly retainer with flexible scope. Think fractional design team.

What time zone does the designer work in?

Our designers are flexible and can align with your preferred time zone. We ensure smooth collaboration, whether you're in the US, Europe, or elsewhere.

How long does a typical project take?

MVP design sprints: 2-4 weeks. Full product redesigns: 6-12 weeks. Embedded partnerships: ongoing. We move at startup speed without sacrificing quality.

Do you work with early-stage/pre-funded startups?

We work with startups from seed to Series A. If you're pre-seed or bootstrapped, we recommend starting with a design jam session to identify quick wins before a full engagement.

What's the difference between you and other design agencies?

We only work with startups. We speak your language (CAC, PMF, runway). We embed with your team instead of just handing off files. And we focus on business outcomes, not design awards.

Can I meet the designer and see their portfolio before starting?

Absolutely. During your trial, you'll meet your designer, ask questions, and see their portfolio of work at Foundey. That said, we handle the matching process, it's our job to pair you with the right designer for your specific project and challenges. We've been doing this long enough to get it right.

How do embedded design partnerships work?

You get a dedicated lead designer and a designer who joins your team calls, iterates based on feedback, and works ongoing. Monthly retainer with flexible scope. Think fractional design team.

What time zone does the designer work in?

Our designers are flexible and can align with your preferred time zone. We ensure smooth collaboration, whether you're in the US, Europe, or elsewhere.

Stop delaying this

Reach product market fit and hypergrowth faster with a free consultation.

We analyze your product and sales process, uncover fast improvements, and plan simple time-saving automations.

We analyze your product and sales process, uncover fast improvements, and plan simple time-saving automations.