For SaaS & AI Startups

For SaaS & AI Companies

Your In-house
Product + UX Designer

Foundey embeds senior product thinking + design execution. So you stop being the only one carrying the UX decisions.

Book a 20-min call

Your in-house product team

AI gave you speed.
UX didn't follow.

Moving fast alone doesn’t move the product forward.
The right UX decisions do.

Discover Our Approach

Embedded in your team

We execute inside your team, day to day, as your dedicated designer. Owning execution from decision to shipped product.

Product Thinking + Validation

We remove the work and cognitive load, while bringing context and judgment to help decide and validate.

Inside your workflow

We work where decisions happen in real-time. No handoff. No delays.

Built to adapt

Priorities change. Context is thin. We adjust to you, not the other way around.

Outcome-driven

More output doesn’t mean better outcomes. Better decisions do.

Full-Stack Solution

Everything you need for product development.

Product Designer

From discovery to delivery, we design flows that move users forward.

Product Designer

From discovery to delivery, we design flows that move users forward.

Software Engineer

Clean code. Fast systems. Seamless execution.

Software Engineer

Clean code. Fast systems. Seamless execution.

Visual Designer

Across LinkedIn, AI search and inbound channels, design is the key driver.

Web Designer

Need a website refresh? We’ll design, build, and launch it in days.

Motion Designer

We add motion that guides attention and strengthens storytelling.

Brand Designer

From visual identity to voice, we craft brands that connect.

Why product design matters now

AI-native product team saves time and boosts revenue.

Results in hours, not months

When speed matters, your first design results arrive the same day.

On-demand E2E support

Easily shift between engineering and different design specialists as your needs change.

Scale without hiring anyone

Engage with 2 or more resources, no equity, no benefits, no PEO required.

Not every designer is built for startup needs

Not every designer is built for startup speed

Startups face three hiring barriers:
fit, cost, and timing.

Typical Designers

Passive with limited ownership (Agency, Freelancer)

Too focused on UI not on UX

Built for corporate pace, not real-time priorities.

Unable to handle multiple tasks simultaneously

Doesn't utilize AI correctly

Startup Designers

In-house gives complete control, operating like an owner

Prioritizes user experience over surface-level visuals

Comfortable operating in undefined environments

Sales oriented rather than rigidly tied to design principles

Use AI to fine tune and customize

How our process works

Find the right product designer in four steps

Step 1: Free Consultation (30 min)

We analyze your sales process and product challenges.

Step 1: Free Consultation (30 min)

We analyze your sales process and product challenges.

Step 2: Working Session (1 Hour)

We align on the best design approach and map out a one-month trial.

Step 2: Working Session (1 Hour)

We align on the best design approach and map out a one-month trial.

Step 3: Design Sprint (1 month Trial)

We embed as your in-house designer for a one-month sprint.

Step 3: Design Sprint (1 month Trial)

We embed as your in-house designer for a one-month sprint.

Step 4: Optimization (Long Term)

We validate, iterate, and optimize for a fast, reliable, sales-driven product.

Step 4: Optimization (Long Term)

We validate, iterate, and optimize for a fast, reliable, sales-driven product.

87% of Our Clients Successfully Raised Series A

Drove $1.3B+ in startup value and $150M+ in revenue.

Foundey, our go-to design partner at Traycer. From day one, they've felt like a seamless extension of our own team. Truly taking the time to understand our goals and consistently delivering fresh, impactful designs.

Tanveer

CEO @ Traycer

I’ve worked with plenty of designers, and Foundey stands out. I now consider them an extension of the Demand IQ team. Their work is incredibly high-quality and cost-effective.

Austin

CEO @ DemandIQ

Thorough, creative and diligent. They are impressive at understanding requirements, doing research and producing functional designs. Will not regret, give them a try.

Ankur

CEO at @ Sero AI (YCS23)

From the very start, the team brought the speed, quality, and attention to detail we needed to hit our aggressive development timelines—without compromising on delivering a user experience that stands out in our industry.

Elif Kinli

CTO @ Double Nickel

Foundey Team went above and beyond to help us add a design system, and make our product more professional. Great team, great output and very reliable.

Shiv

CEO @ Athina (YC W23)

From the first day we kicked off, Foundey team transformed our mobile app and guided us through envisioning major web platform features. Their design prowess is unmatched! #DesignMasters

Stephen

CEO @ Capabuild

Trusted by leading startups.

CodeRabbit

Work

Growth is our metric, not design handoffs

Explore more

Blog

Product Design Insights for Founders

Product Design for YC-Backed Startups: What Actually Works (From Founders Who've Done It)

How Non-Technical Founders Can Actually Pick the Right Product Design Agency

How to Run a Design Sprint for Your Startup in 2026 (Adapted for Small Teams and Tight Timelines)

Product Design for YC-Backed Startups: What Actually Works (From Founders Who've Done It)

How Non-Technical Founders Can Actually Pick the Right Product Design Agency

How to Run a Design Sprint for Your Startup in 2026 (Adapted for Small Teams and Tight Timelines)

Foundey vs Eleken: Which Product Design Agency Is Actually Right for Your Startup?

Common questions

Frequently Asked Questions

How long does a typical project take?

MVP design sprints: 2-4 weeks. Full product redesigns: 6-12 weeks. Embedded partnerships: ongoing. We move at startup speed without sacrificing quality.

Do you work with early-stage/pre-funded startups?

We work with startups from seed to Series A. If you're pre-seed or bootstrapped, we recommend starting with a design jam session to identify quick wins before a full engagement.

What's the difference between you and other design agencies?

We only work with startups. We speak your language (CAC, PMF, runway). We embed with your team instead of just handing off files. And we focus on business outcomes, not design awards.

Can I meet the designer and see their portfolio before starting?

Absolutely. During your trial, you'll meet your designer, ask questions, and see their portfolio of work at Foundey. That said, we handle the matching process, it's our job to pair you with the right designer for your specific project and challenges. We've been doing this long enough to get it right.

How do embedded design partnerships work?

You get a dedicated lead designer and a designer who joins your team calls, iterates based on feedback, and works ongoing. Monthly retainer with flexible scope. Think fractional design team.

What time zone does the designer work in?

Our designers are flexible and can align with your preferred time zone. We ensure smooth collaboration, whether you're in the US, Europe, or elsewhere.