Motion Design
Make the product
move with purpose
Motion helps explain your product, guide attention, and bring ideas to life. From product animations and microinteractions to launch videos and 3D scenes, we use movement where it makes the experience clearer, stronger, or more memorable.
Your Product Design partner
Design starts after
product decisions
Most startups don't have a design problem. They have a decision problem. We build the design layer that turns founder vision into products users actually stay for.
Trusted by leading startups
Trusted by leading startups
CodeRabbit
If it moves,
it should mean something.
We use purposeful motion to guide attention, explain ideas, and make products and brands easier to understand and remember.
How we work
How we work
Not everything needs to move.
Good motion earns its place.
Not everything needs to move.
Good motion earns its place.
Motion design services
Where motion can make a difference
Product design services
What does your product need next?
The Process
The Process
From concept to motion, with purpose at every step
We shape every movement around the product, the brand, and the user experience, then refine it until it feels clear, natural, and intentional.
01
Concept
Define the idea, narrative, and role of motion.
02
Storyboard
Shape the sequence, visual language, and movement.
03
Animation
Bring the concept to life through 2D, 3D, UI motion, or mixed media.
04
Refinement
Polish timing, transitions, sound, and detail.
Common questions
Frequently Asked Questions
What kind of motion design does Foundey work on?
We work across product animations, UI motion and microinteractions, explainer videos, launch videos, 3D visuals, and visual storytelling. The format depends on what needs to be communicated and where the motion will be used.
When does a product actually need motion design?
Motion is most useful when movement can make something easier to understand, guide attention, or make an experience feel more intuitive. We use it when it adds meaning to the product or story, not simply to make something move.
Can you work with our existing product and brand?
Yes. We can work within an existing product, visual identity, or design system. We first understand what is already there and then create motion that feels consistent with the product rather than added on top of it.
Do you create both product motion and marketing videos?
Yes. We work across both product and marketing, from UI animations and microinteractions to explainers, launch videos, and other visual storytelling. The approach changes depending on the audience, context, and goal.
Can you help us figure out what kind of motion we need?
Absolutely. You don’t need to have the format figured out before we start. We can look at what you are trying to explain, communicate, or improve and determine where motion can have the most impact.
Is motion design a standalone service?
Both. Motion can be scoped as a standalone project or integrated into a broader design engagement. We can work with what your team already has or bring motion into the design process from the start.
What kind of motion design does Foundey work on?
We work across product animations, UI motion and microinteractions, explainer videos, launch videos, 3D visuals, and visual storytelling. The format depends on what needs to be communicated and where the motion will be used.
When does a product actually need motion design?
Motion is most useful when movement can make something easier to understand, guide attention, or make an experience feel more intuitive. We use it when it adds meaning to the product or story, not simply to make something move.
Can you work with our existing product and brand?
Yes. We can work within an existing product, visual identity, or design system. We first understand what is already there and then create motion that feels consistent with the product rather than added on top of it.
Do you create both product motion and marketing videos?
Yes. We work across both product and marketing, from UI animations and microinteractions to explainers, launch videos, and other visual storytelling. The approach changes depending on the audience, context, and goal.
Can you help us figure out what kind of motion we need?
Absolutely. You don’t need to have the format figured out before we start. We can look at what you are trying to explain, communicate, or improve and determine where motion can have the most impact.
Is motion design a standalone service?
Both. Motion can be scoped as a standalone project or integrated into a broader design engagement. We can work with what your team already has or bring motion into the design process from the start.
Let's Make It Move
Motion should feel like part of the product
We design motion around the product, its users, and the brand, so every interaction feels intentional and naturally belongs.
Let's Make It Move
Motion should feel like part of the product
We design motion around the product, its users, and the brand, so every interaction feels intentional and naturally belongs.